A unique concept in coffee, energy drinks and specialty beverages is one step closer to entering the Rochester market. The town of Greece Planning Board last week approved, with conditions, the application for the square-foot building that includes two two drive-thru lanes at West Ridge Rd. Final approval will be contingent upon several planning board requirements, including a color scheme that matches the motif of Ridgemont Plaza, the addition of a sidewalk and the hiding of HVAC equipment.
All ordering and beverage delivery is conducted outside; 7 Brew has no indoor accommodations for customers. There is a walk-up window, but the overwhelming majority of orders are placed in person with iPad-toting baristas alongside the drive-thru lanes. The ordering process resembles old-fashioned drive-ins, although 7 Brew serves no food, only beverages.
They offer coffee, lattes, specialty drinks such as the cinnamon roll and the German chocolate, teas, energy drink concoctions and flavored sparkling water. The 7 Brew proposal includes drive-thru capacity of 19 cars between the two lanes, with an average wait time of three minutes, 7 Brew representative Larry Adler told the planning board. The chain is also exploring stand-alone locations in at least two other Monroe County communities: East Rochester in Country Club Plaza and the town of Sweden near the corner of state routes 19 and 31 on the site of a former gas station.
The company has already entered the Albany, Binghamton and Utica markets and has made proposals in the Buffalo and Syracuse areas. The buildings are built in a factory, shipped to the site, mounted on the foundation and then open for business in a just few weeks.
The 7 Brew in Greece would be open from a. An industrial property in the town of Gates that was once the home of a small trucking company has been sold. A mechanical contractor that has served the Southern Tier for nearly a century has moved into the Rochester ma[ The Hill student housing community adjacent to Rochester Institute of Technology is under new ownership and ma[ The creation of affordable housing quite often requires a great deal of creativity, and not just when it comes[ The Jewish Home is planning significant expansion on its Brighton campus to help address the need for senior h[ In the summer of , then-Vice President Joe Biden came to Rochester to trumpet the planned launch of a mass[ Applications being accepted for Rochester-area summer jobs programs.
