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A team of four female BYU students have created and launched an app to help keep women safe from dating violence and sexual assault. The Sava app, which launched on March 18, provides users with different evacuation methods in the case of feeling uncomfortable or unsafe while on a date. These methods consist on having the app call the police, choosing to get a fake text or call, or having the app notify previously designated contacts.
The fake calls and texts give users a reason or excuse to leave the date and attend to the fake scenario on the text or call. The idea for the app came when the four students got together through BYU's Sandbox Startup Accelerator , a program which groups designers, engineers and entrepreneurs with the goal of building a product or launching a business and getting funding for the startup.
The app creators then realized there was a way they could automate the text and call process for those in uncomfortable or unsafe situations, as well as for those who didn't have a reliable friend or roommate to send the texts. Sava's Instagram page announced the app's launch and uploaded posts on dating safety best practices, tutorials on how to use the app, ways to say 'no' to a date and information on why assaults go unreported.
When asked about difficulties and challenges the students faced during the app's development process, Von Feldt said she felt pressure and anxiety as the only engineer in the team. Another challenge Von Feldt, Allen and Gantz had to overcome was pitching the startup to investors to get funding. Allen said even though this has been one of the greater barriers slowing Sava's growth and progress in Utah, some investors did seem to change their approach toward the problem and wanted to learn more.
The Sava team has primarily talked to schools and Title IX offices but is now targeting sororities to get as much feedback as possible. We do hope to expand and get to more situations where sexual assault is happening. BYU nursing student Laura Teames shared her experience using Sava and the reasons she thinks it's important to spread awareness about the app. According to Teames, one of the greatest features of the app is not having to rely on a friend, family member or roommate to respond or check up on her.