Module manager: Dr Arjun Khara Email: a. Delivery type Number Length hours Student hours Lectures 10 1. Errors, omissions, failed links etc should be notified to the Catalogue Team. Module and Programme Catalogue. In particular, it will introduce fundamental concepts of visual communication including typography, use of image, colour and layout as it relates to art, graphics and the fashion industry.
It will also highlight key issues related to digital image quality and reproduction. The module will provide experience in the use of industry-standard design software. This skills-based knowledge is underpinned by an introduction to principles of design and semiotics which is then applied to a practical project Objectives The module aims to equip students with an essential understanding of and practical skills in visual communication design in the context to their specific programme of study.
This skills-based knowledge is underpinned by an introduction to principles of design and semiotics which is then applied to a practical project.
Students will receive a category rating for their practical portfolio during the module. Group feedback will occur during one of the seminars to encourage reflection into progress.
Project Students will submit a design project equivalent to words and a short self critique words delivered in a pre-recorded presentation or in written form.
