This story was originally published by The 19th on Nov. Young women on Instagram and TikTok are the primary demographic behind the recent American surge in interest. The idea behind the movement is individual resistance against what it defines as a conservative political environment and the corrosion of reproductive rights. Michaela Thomas, a year-old artist in Georgia, told The Washington Post that she first heard about the 4B movement about a year ago.
In South Korea, the 4B movement took root at a time when the country was undergoing its own reckoning with gender violence and equality issues. It is a country with one of the widest wage gaps in the world. In the United States, there is a growing ideological divide between young men and women: Women aged 18 to 30 are 30 percent more liberal than men of the same age, according to The Financial Times.
Some experts point to the MeToo movement as the key trigger in the rise in feminist values among women and the subsequent backlash among young men.
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